IVE (아이브) KPOP Girl Group Advertisement Collection 2021-2024

Advertising Participation: As IVE's leader and center, she plays a central role in various advertising campaigns. Her healthy and energetic image is particularly well-suited to sports and beverage brands.
- Representative Ads: Pepsi, Innisfree, Beauty brands
Individual Brand Value: Her stability as a leader and outstanding stage performance contribute to associating her with brand reliability.
- Characteristics: Bright and friendly image, excellent communication skills with the public.

Advertising Participation: Gaeul stands out in fashion and beauty campaigns based on her sophisticated and mature image.
- Representative Ads: MLB, Cosmetics brands
Individual Brand Value: Her luxurious yet soft visuals are highly preferred in the fashion industry.
- Characteristics: Contributes to enhancing the "premium" image of specific brands with her unique charm.

Advertising Participation: Rei's unique and cute charm goes well with popular brands such as food and beverages.
- Representative Ads: Pepsi, Dessert brands
Individual Brand Value: Her bright and cheerful energy enhances the brand's approachability.
- Characteristics: Strong influence among her global fanbase (especially in Japan).

Advertising Participation: Jang Won Young displays the most prominent advertising activities in the team, acting as the main model in various fields (beauty, fashion, luxury brands).
- Representative Ads: Miu Miu, Innisfree, High-end brands
Individual Brand Value: Her stunning visuals and unique physique make her highly preferred by luxury brands, and she exerts great influence in the global market.
- Characteristics: High success rate in collaborations with various high-end brands due to her luxurious and elegant image.

Advertising Participation: Liz is considered a suitable model for popular cosmetics and food advertisements due to her soft and warm image.
- Representative Ads: Cosmetics, beverage brands
Individual Brand Value: With her friendly yet pure image, she lends trust and empathy to brands.
- Characteristics: Conveys trust in advertisements through her natural charm.

Advertising Participation: As the youngest member of the team, she shows strength in advertisements targeting young generations with her cute and refreshing image.
- Representative Ads: Pepsi, Snack brands
Individual Brand Value: Her fresh and energetic charm creates a connection with young consumers.
- Characteristics: Adds vibrancy to advertisements with her trendy and cheerful feel.

Advertising Participation Characteristics: Each member is active as various advertisement models based on their unique charms, and individual brand collaborations are also active in addition to team advertisements.
Individual Brand Value: In particular, Jang Won Young and An Yujin are active on the global stage, playing an important role in raising the overall brand value of IVE.